Influencer Marketing moves at a dizzying speed.
Keep up to date with our insider thoughts on the latest industry news, insights and trends.
How will China lead eCommerce in 2022? Trends to watch.
The global pandemic has caused a lot of unrest for the retail sector, shifting consumer behaviour...
4 minute read
The Metaverse: New era for consumer experiences.
The internet is forever changing, but now with the metaverse being closer than ever, what does this...
5 minute read
How to use Instagram’s livestream shopping tool.
Instagram have added a new live streaming feature to their already impressive platform. This has...
4 minute read
How can brands jump into direct to avatar [D2A] commerce?
Direct to avatar (D2A) commerce is a relatively new concept, having only emerged on the market in...
5 minute read
What can brands learn from the gaming industry?
Many brand managers have watched the success stories surrounding the gaming industry and wonder how...
4 minute read
How will the Creator Economy impact the Influencer Marketing industry?
Social media outlets are set to introduce new creator monetization features. These will open...
5 minute read
How can brands embrace NFTs in their marketing strategies?
In this digital era, companies are battling for differentiation across platforms and against...
5 minute read
How can brands use the new Instagram “Drops” feature?
Instagram’s new feature promotes the latest “Drops" (aka new releases), from the hottest retailers...
4 minute read
How can influencer marketing empower banks & raise consumer trust?
Influencer marketing has the potential to raise brand awareness and boost sales by increasing...
5 minute read